Diploma in Advanced Online Marketing - Level 3
Diploma in Advanced Online Marketing - Level 3
Diploma in Advanced Online Marketing - Level 3
COURSE OVERVIEW
WHAT WILL I LEARN?
• Learn how to introduce digital technologies to market products on a manner that supports business objectives effectively
• Ability to apply digital marketing technologies, tools, and techniques to enhance the effectiveness of marketing
• Learn how to utilize the communications mix in order to apply effective online marketing strategies
• Ability to further improve contribution of digital technologies to the organisation
• Learn how to plan, manage and evaluate digital marketing campaigns in social media, email, search marketing etc.
• Understand the importance of digital media in the modern marketing organisation
GET QUALIFIED AND LEARN HOW TO CONFIDENTLY INTEGRATE ONLINE MARKETING WITH YOUR ORGANISATION’S WIDER MARKETING STRATEGY
Global Edulink is a leading UK training provider that can offer you the opportunity to earn a Diploma in Advanced Online Marketing and massively boost your career prospects. This course gives you the skills to plan, manage and evaluate digital marketing campaigns in social media, email, affiliates, search marketing, and much more. A qualification such as this would be highly advantageous to anyone who has their own online business, or who already works within marketing and is looking to boost their career.
Digital Marketing, otherwise known as Internet or Online Marketing, is a modern field which utilises technology for marketing purposes, and can be a highly profitable career. This online Digital Marketing course is designed to offer learners a broad understanding of Digital Marketing, allowing them to excel within this exciting industry. Online learning is an excellent way to enhance your digital capability, with the subjects condensed into easy to understand topics that can be tailored to your skill level. Overall it’s an excellent way to either improve existing knowledge or give a comprehensive guide for beginners to Digital Marketing.
With this sought-after diploma, you will learn how to:
Plan the introduction of digital technologies and techniques for marketing that supports business objectives.
Apply key technologies, tools, and techniques of digital marketing to improve marketing effectiveness.
Identify the potential application of online marketing tools within the marketing/communications mix.
Continuously improve digital technologies contribution to your organisation.
Our online course is so well designed you will feel that you are in the classroom! This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months). An effective support service and study materials will build your confidence to study effectively and guide you to secure your qualification.
Who is this course aimed at?
People looking to start an online business of their own who want to know how to effectively market their new business.
Those who already have their own business and wish to boost their profits even further by learning how best to implement online marketing techniques.
People looking to switch careers and capitalise on the explosion in demand for online marketing services such as WordPress, Social Media, SEO, PPC.
Marketers who implement and manage marketing campaigns.
Method of assessment
At the end of the course, learners will also take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.
Certification
Successful candidates will be awarded a Level 3 Diploma in Online Marketing - Advanced Training.
Progression and career path
This course is sure to make you stand out among the other candidates in the job market and get you a high paying job position within the marketing industry. You can also use this course to build on your knowledge and to take your career to the next level. Listed as follows are some of the job positions this course will be worthwhile in, along with the average UK salary per annum according to https://www.payscale.com/career-path-planner, Digital Marketing Specialist – £25,354 per annum
Online Marketing Manager – £35,217 per annum
Marketing Manager – £32,984 per annum
Marketing Executive – £23,364 per annum
Online Marketing Campaign Manager – £29,170 per annum
Other Benefits
High-quality e-learning study materials and mock exams.
Tutorials/materials from the industry leading experts.
24/7 Access to the Learning Portal.
The benefit of applying for TOTUM Discount Card.
Recognised Accredited Qualification.
Excellent customer service and administrative support.
COURSE CURRICULUM
Getting Started
Identifying Remarketing list for Search Ads
An Integrative Review of Sensory Marketing
Definition of Unfair Advantage
How to Deliver E mail Campaigns?
Exploring the Google AdWords
Overview of Google Data Studio
Essentials of Google Analytics
Understanding Google Analytics
Introduction to Google Tag Manager
Facebook Marketing Tips
Advertising on Facebook
Learning Facebook Offers
Learning Quality Score of Adwords
Learning About Meerkat App and Periscope App
Understanding App Store Optimization
Explore the Value of One Page Marketing
Advertising on Instagram
SEO Methodologies
SEO and Marketing Tips
Mock Exam
Final Exam