PR - PUBLIC RELATIONS

ABOUT THIS COURSE
Make headline news! Learn PR insider secrets to help businesses build their brand

Do you thrive when no two days are the same? Would you love to work with the media? Are you brimming with great ideas to help companies or charities step into the limelight?

Welcome to the world of PR. From startups to billion dollar companies, everyone needs PR. In the age of persistent digital media, viral news and fake news, it is more important than ever to be able to manage a brand presence and speak directly to the right audience.

A career in PR is a dynamic career in a world that never sleeps. Whether your work for an agency or on your own, you will step into a world where you get the chance to meet people you would never have expected and do different things every day.

All of the wisdom and knowledge compiled in this course comes from industry professionals who have been there, done that and told the story. When you take this course, you are not just given advice and knowledge but insider tips that you can only get from years of experience.  

This course offers invaluable skills and strategies that will give you an advantage in the fast-paced world of media and public relations.

In this course, we teach you about PR as it used to be and PR as it is today. We offer the insight that you need to take away the best of both worlds and excel in a world of likes and viral news.

Become the face of the future of public relations. Get started on the Public Relations course today.

WHAT YOU’LL LEARN
The Trendimi PR course gives you the theoretical and practical tools that you need to hit the ground running in PR.The modules include essential parts of PR training and offer exercises to do to make sure you’ve mastered the craft.

You will learn:

The best ways to make friends and contacts
How to connect with journalists
Why you need a PR strategy
The best ways to create a solid strategy
All the tools you need to reach the media
How to build a media calendar
How to build a press kit that creates excitement
How to tell the story of your client’s brand
How to think like a journalist
How to create stories the media will love
 
Who is this course for?
If you are organized, thoughtful and creative, a career in PR could be the perfect fit for your talents and lifestyle. When you combine your natural skills with an in-depth knowledge of PR, you will have everything you need to get your story in front of the cameras. You could:

Build relationships with today’s biggest influencers
Grow a real following in the press and online
Help great new startups find the limelight they deserve
Help established companies change their image for the better
Help launched amazing new products
Help charities and other good causes gain more recognition
 
Career path
Upon completion of this course, you could:

Work in PR, either for an established company or a start-up
Be one step closer to starting your own company in the exciting world of PR
Use your improved skills to gain promotion at your current job
Add PR to the skills you offer clients as their marketing consultant or social media specialist
Create publicity for charities, good causes, events or your local school
Know how to promote your own business to get invaluable media coverage
 
Requirements
Trendimi courses are designed for anyone with an interest in learning. No formal qualifications are required. Our courses are suitable if you want to learn new skills, start a new career, or if you’re already working in a particular industry and wish to upgrade your talents and enhance your resume.
Certification
To receive certification, you must:

Complete every page of the course
Pass the exams with a minimum score of 55% for each (each module includes a test based on key learning objectives in that study topic)