London School of Public Relations
No specific location
N/A

STRATEGIC MANAGEMENT (ML05)

N/A
£ 2800

By applying, I confirm I have read and confirm Sales and Marketing Courses Terms and Conditions

£ 2800

STRATEGIC MANAGEMENT (ML05)

£ 2800

STRATEGIC MANAGEMENT (ML05)

STRATEGIC MANAGEMENT (ML05)

Course Description

This practical course will thoroughly prepare delegates on how to create and implement successful strategies, which result in giving organisations competitive advantage. The concept of a strategy as a plan that guides managerial decisions is central to the training.

The training will be supported throughout, with thought-provoking, up-todate case studies about real companies, from various industries.

The idea is that delegates explore real life examples, in understanding the scenarios, issues and concepts. This will allow them to gain realistic insights into best practice. During the course delivery, there will be an emphasis at exploring public sector organisations, to maintain relevance.

ON THIS COURSE YOU WILL LEARN

During the training, delegates will be provided with realistic exercises and scenarios, exploring:
Creating structure for a competitive situation, during time of change
How to create synergy between vision and the organisational values and culture
Use analytical reasoning to evaluate competitive scenarios
Critically evaluate strategic issues, risk and crisis factors for an organisation
Recognise competitive patterns among firms in the global economy

DAY ONE - BECOMING THE BEST MANAGER YOU CAN BE

The roles, responsibilities, and complexities of the manager
Exploring management and leadership styles
Exploring motivational approaches and theories that best work for you – what makes you perform to the best of your ability?
Understanding how to identify your own self-development
Practicing using tools and techniques to manage day to day work
The role of assertive communication in getting the job done and managing others
The practicalities of inductions, supervision and appraisals
Practicing setting SMART objectives

DAY TWO - CREATING HIGH PERFORMANCE TEAMS 

Managing the team and enhancing performance within the team
The need to vary management styles to the motivational and development needs of different individuals and situations
How to motivate the less motivated team, as well as high performers
The need to foster a positive team atmosphere
The contribution of all team members with their different team styles
Developing a motivated team and encouraging positive performance
Identifying the causes of poor performance

DAY THREE - IMPLEMENT STRATEGIES TO HELP PREVENT FAILURE AND ALLOW FOR COMPETITIVE ADVANTAGE WITHIN YOUR TEAMS

Hire in and retain talented and motivated people with appropriate skills and experience
Clarify and communicate roles and responsibilities
Introduce motivational incentives and team building
Encourage creative problem-solving and constructive conflict resolution
Promote unity within teams and harmony between teams

DAY FOUR - STRATEGIES TO ENHANCE INTERNAL COMMUNICATIONS AND ENGAGEMENT 

Enhance open communication skills, including: presentations, meetings and conferences
Enhancing listening skills to get your message across to various audiences
Creating influence and a good impression
Improving positive body language, dress to impress and leadership traits
Gravitas – appearance and confidence and executive presence
Negotiation and influencing skills for a win-win situation for all

DAY FIVE - STRATEGIES TO ENHANCE INDIVIDUAL LEADERSHIP INFLUENCE AND CAPABILITIES

Importance of leadership in implementing successful strategies
High-profile leadership which inspires and motivates
Decisive, speedy and consistent decision-making
Identify internal and external issues and risks factors
Incorporate strategic flexibility and change management, to respond to internal and external changes and pressures
Prevent issues becoming risks then turning into a crises
Create and implement crisis plans for various situations

RECOGNITION

The Professional Development Diploma is approved and recognised by the: Continuing Professional Development (CPD): www.cpduk.co.uk

 

AWARD

CPD-Approved LSPR Professional Development Diploma: PR & Reputation Management. The Diploma is awarded with a Pass, Merit or Distinction.

ASSESSMENT

The final Diploma award will be based on the following:

Critical Thinking Exercises set and completed during the training - a series of practical exercises are set for each session for the delegates to work on during their training. This is an effective way to try out what you have been learning and gain insight and feedback, as you progress with each session during the course.
What you need to bring with you:

Please bring with you your laptop or tablet to the training sessions.

BESPOKE AVAILABILITY 

To meet your team’s specific needs, this course is also offered as a bespoke exclusive programme. It is also offered on a one-to-one tailored basis. Delivery options are either in-house, or at the LSPR premises in Kensington. Please contact LSPR for a quote.