Digital Marketing Diploma
Digital Marketing Diploma
Digital Marketing Diploma
Overview
• Completion Certificate awarded upon completion to show employers your new skills
• Free upgrade on to our state of the art platform
• Career Advice available on completion
• 12 Months unlimited Access
• Digital Marketing Diploma
Marketing with Social Media is the new word of mouth and has replaced traditional communication mediums in recent years. Most people are only scratching the surface on the interesting things they can do with these social media websites.
This Course Bundle includes 10 hours of Marketing training covering:
• Basics of Marketing with Social Media
• Facebook 101
• Facebook 102
• Google Analytics
• LinkedIn
• Marketing Tools and Tips for Success
• Marketing with Google and YouTube
• Pinterest
• Reddit
• Tumblr
• Twitter
Course Outline
This course bundle includes over 3 hours of training on Facebook alone. Facebook is by far the most visited social networking site and has over a Billion users. Yes, Billion with a B! This provides a wealth of data that can be used not just for networking and advertising but for creating a strong business network as well.
Once you go through this course you will be able to master these programs whether for personal or business use. You will be amazed by all the intuitive features these websites have and the ways you can use this new knowledge to your benefit. The skills you learn will be ones that you can implement every day!
Here is an overview of the topics included in this Course Bundle:
Module 1.0 Introduction
• Social Media Introduction
• Creating an Google Account
• Setting Up Your Twitter Account
• Getting Your Twitter House in Order
• Why Facebook for Your Business?
• Using Facebook as a Business
• Setting Up Your Business Page
• Setting Your Cover Photo
• Tying It All Together
Module 2.0 Adjusting Your Facebook Settings
• Adjusting Your Settings
• Updating Your Page Info
• Tips for Getting 25 Likes
• Using Facebook as Your Business Page
• Module 3.0 Posting on Facebook
What Kind of Person Would Your Business Be?
• How to Post to Facebook
• What to Post
• Sharing Posts
• Sharing Links
• Pinning and Highlighting with Posts
• Getting Notifications and Staying in Clients News Feed
Module 4.0 Twitter
• Limiting the Number of Actions
• Setting Your Twitter Preferences
• Finish Setting Up Your Profile
• Twitter Widgets
• Who to Follow
• Connect
• Bringing Followers from Facebook
• Intro to Hashtags
• Examples of Hashtags
• Monitoring What’s Going On
• Using Twitter for Social Listening
• Social Media Tips
• Hashtags Across Social Media
Module 5.0 Pinterest
• Overview of Pinterest
• How does Pinterest Relate to Your Business?
• Industry Specific Sites
• The uses of Pinterest
Module 6.0 Reddit
• Introduction to Reddit
• The Rules of Reddit
Module 7.0 LinkedIn
• Introduction to LinkedIn
• Overview of the Interface & Settings
• OpenLink Settings
• LinkedIn Groups
• Adding and Removing Applications
• Basic Account Settings
• Updating Your Public Profile
• LinkedIn Connections, Groups and Pages
• LinkedIn Channels & Today
• Advertising on LinkedIn
Module 8.0 Google+ and Youtube
• Introduction to Google+
• Overview of the Interface
• Setting Up a Google Plus Page
• Linking Your Other Social Networks
• Linking Your Website to Your Google+ Page
• Review of Your Google+ Dashboard
• Notification Settings for Google+
• Photo Settings in Google+
• Google+ & YouTube
• YouTube Advanced Settings
• Interface for Uploaded Videos
• Sharing Videos Across Your Social Network
• Updating Your About Section
Module 9.0 Additional Tools
• Bitly
• Woobox
• Woobox Cont’d
• HootSuite
• HootSuite Cont’d
• Storify
• Social Media “Rules” and Tips
Requirements
Our training works on all devices including Mobile phones, IPad’s, Android tablets, Macs and PC’s.
Media
CareerMatch provides industry leading online training courses for individuals and businesses alike.
We build our curriculum using proven educational concepts and sound instructional design principles to create the highest quality courses in the IT training field.
CareerMatch employs only the industry’s best instructors and course developers to create courses and certification preparation materials unrivaled in the marketplace.
With a passion for technology and a focus on being the first company to bring new technology courses to market, CareerMatch strives and succeeds in ALWAYS providing its student with the tools needed to succeed at the highest possible level and raise the benchmark in today’s IT industry.
Training Features
EXPERT INSTRUCTOR-LED TRAINING
Our Courseware uses only the industry’s finest instructors. They have a minimum of 15 years real-world experience and are subject matter experts in their fields. Unlike a live class, you can fast-forward, repeat or rewind all your lectures. This creates a personal learning experience and gives you all the benefit of hands-on training with the flexibility of doing it around your schedule 24/7.
QUIZZES & EXAM SIMULATORS
Our custom practice exams prepare you for your exams differently and more effectively than the traditional exam preps on the market. You will have practice quizzes after each module to ensure you are confident on the topic you have completed before proceeding. This will allow you to gauge your effectiveness before moving to the next module in your course. Our Courses also include practice exams designed to replicate and mirror the environment in the testing centre. These exams are on average 100 questions to ensure you are 100% prepared before taking your certification exam.
VISUAL DEMONSTRATIONS & MULTIMEDIA PRESENTATIONS
Our courseware includes instructor-led demonstrations and visual presentations that allow students to develop their skills based on real world scenarios explained by the instructor. Our Courseware always focuses on real world scenarios and skill-set development.
NAVIGATION & CONTROLS
Our self-paced training programs are designed in a modular fashion to allow you the flexibility to work with expert level instruction anytime 24/7. All courses are arranged in defined sections with navigation controls allowing you to control the pace of your training. This allows students to learn at their own pace around their schedule.
SOCIAL LEARNING & NETWORKING
We Have designed a world class Learning Management System (LMS). This system allows you to interact and collaborate with other students, form study groups, engage in discussions in our NOW@ Forums, rate and “like” different courses and stay up to date with all the latest industry knowledge through our forums, student contributions and announcement features. This LMS is unmatched in the industry and makes learning fun and enjoyable.
FLASH CARDS & EDUCATIONAL GAMES
Our Courseware knows that education is not a one size fits all approach. Students learn in different ways through different tools. That is why we provide Flash Cards and Education Games throughout our courses. This will allow you to train in ways that keep you engaged and focused. Each course will have dozens of Flash Cards so you can sharpen your skill-sets throughout your training as well as educational games designed to make sure your retention level of the materials is extremely high.
12 MONTHS UNLIMITED ACCESS
Each student will have 12 months unlimited access to allow you to have access to the training anytime 24/7.
Exams Process
On completion of the course, you will have a final online exam to complete, Once you pass the exam you will gain a marketing and social media certification.
Please NOTE
The exam and completion certification is included.
All our students benefit from 1 years unlimited access to the training.