DIGITAL MARKETING TRAINING

DIGITAL MARKETING TRAINING

ABOUT THIS COURSE

I would like to Humbly present Myself as a Digital Marketing Professional with a proven 6+ years expertise with a track record of handling eCommerce and large content driven websites, I have learnt search engine optimization course way back in 2011 and worked hard to learn the intricate techniques of ranking higher in search engines by following search engine updates.

I started training digital marketing to the students and entrepreneurs with an objective of making them fully aware of search engine optimization techniques.

Fee

25,000 for a 60-day training, 120 hours - extendable
500 Hours of Mandatory Internship

Why should you learn digital marketing training? 

Digital Marketing course now has become a part and parcel for every small, medium and large businesses to explore and interact with online customers and improve their leads and sales.
 
What do I teach in Digital marketing course?

I asked this question to myself and decided to come out with a syllabus which is completely workshop based added with theoretical classes. I cover all the topics in on page optimization, off page optimization, social media marketing, search engine marketing with 600 Videos for ad words, google analytics and on Google updates.

"Our Digital Marketing Training Program is designed as per the OMCP Standards with Internship of 1000 Hours" 

" Every business needs trusted customers who will be their word of mouth in spreading the business" 

Today Most of the digital marketing agencies and companies who have an urge of building their sales on the web are trying to understand that digital marketing is not only about AdWords or SEO but creativity has become mandatory along with proactive skills in developing the right strategies in building and retaining the customers in a competitive market.

DIGITAL MARKETING TRAINING

COURSE DETAILS & CURRICULUM

Digital marketing -2 hours
Introduction to digital marketing
Difference between traditional and digital marketing
Setting up vision, mission, goals of digital marketing
 
Understanding a website – 02 hours
How to book a domain
What is EMD UPDATE?
How to select a Hosting
Types of websites
Difference between blog and website
A layout of search engine interface
 
Google search console and analytics – 04 hours
Importance of search console and advantages
Understanding search console
Google analytics & type of reports
Understanding user behaviour with analytics
 
Search engine optimization – on page – 20 hours
Structured data and snippets
Meta tags and importance
Keyword density
Using header tags and alt tags
Broken links
HTTP status codes
Adding XML sitemap
Benefits of RSS Feeds 
Using third-party plugins
20 Most Important Ranking factors

Search engine optimization – off page – 30 hours

Social bookmarking submission methods
How to use forums
Make videos and power point presentations and rank higher
Unbiased comments and building brand with Q&A sites
Which is better for building backlinks – do follow or no follow
Contextual link building methods
Article submissions
Directory submissions
Web 2.0 methods
Tier 1 Link building system – is it dead?
Link diversity
Automated tools – landing into penalties
 
Keyword Research - 03 hours
Tools to identify Latent semantic keywords
The natural development of keyword phrases
Difference between search content and search intent
 
Paid campaigns – 15 Hours
Google ad words – text ads, display ads, shopping ads, video ads and mobile ads
Bing advertising
Native advertisement networks
Advertising with affiliates
Advertising with social networks like Facebook, Twitter, LinkedIn

Email Campaigns -02 Hours 
Develop Email marketing strategy
Techniques in using email sending software's
Designing News Letters and Building subscribers list

Online reputation management - 02 Hours 
Creating a strategy of Reverse SEO
Handle negative reviews

Earning money from CPC Networks & Affiliates – 05 hours
Google ad sense
Taboola – native advertising
Facebook audience network
Bing advertising
Crack high paying affiliates
Manage with affiliate partners
 
App Store optimization -02 hours
How to increase app downloads
 
Social Media optimization – 20 Hours
Introduction to social media marketing
Understanding 10+ social networks
Social media analytics tools
 
International SEO – 02 Hours

Approach and strategies applied in International markets
 
Blogs – 02 Hours
Creation of blogs with word press, blogger and Tumblr
 
Penalties from search engines – 02 hours
Various penalties applied by search engines 2017
Impact of each penalty and recovery methods

Where I Teach digital marketing Classes? 
I teach at different Places in Hyderabad and I am also available on Skype and other Video Networks
 
Why you should choose me for "digital marketing training program"
1. Reasonable Course fees and In-depth coverage of Digital marketing course
 
2. Mandatory 500 Hours of Internship  
 
3. Certifications from Google Adwords, Hubspot, Facebook Blueprint and OMCP Assistance 
 
4. 6 Months Experience Certificates 
 
5. 100% Placement Guarantee Program

FAQ

Will this course help me clear the certification exam?+

This course is specifically designed to help you clear the certification exam successfully. The comprehensive content of the course along with demonstration of practical scenarios & examples will make you understand each and every topic in great depth. Since the course structure has a special focus on certification, hence you will go through a lot of real-time case studies and study material during the training that will help you crack the certification exam.

Which is better - Self-paced training or Instructor-led training?+

Both self-paced training and online instructor-led training have their own advantages and disadvantages. 1) Suitability - If you have no idea about the course content and have no experience on it, then online instructor-led training will help you understand the course content better and deeply. 2) Flexibility - Self-paced training is generally more flexible than the tutor-led training since you can learn at your own pace through the videos as and when you have time. 3) Doubt-clearing, assignments etc. - You can attempt assignments and get feedback from the tutor in instructor-led training and also can get your doubts cleared during the class. Cost (more for instructor-led training) and other factors are also important.

Who are the trainers?+

We have a highly qualified and experienced team of professionals who are experts in their fields. Our trainers are highly supportive and render a friendly learning environment to the students focusing on their career growth.

What if I miss a class?+

In normal circumstances the tutor should be able to reschedule the class as per your convenient time but if you accidently miss any particular class in a multi-student batch then you can catch-up from the corresponding session recording that will be shared with all students or you can request the tutor to hold a separate class for you later on the topics covered in that class.

How will I execute the practical?+

We provide server access for you to practice on and our trainers will ensure that you get practical real-time experience and training with all the utilities required for in-depth understanding of the course.
Is the course material accessible after completion of the course?+
Yes. We provide lifetime access to Uplatz Learning Hub where you can view or download the course material anytime.

Is there any offer/discount that I can avail?+

Yes. We have special offer/discount on this course. Please send email to [email protected] asking for the discount and our team will be glad to help you.

Will I get a refund if I cancel my enrollment?+

Yes. Please check our refunds and cancellation policy (link given in the footer of our website) for more details.

What if I have queries after completion of the course?+

You can send an email to [email protected] and Uplatz course team will respond back on your queries.