Diploma in SEO and Digital Marketing
Diploma in SEO and Digital Marketing
Diploma in SEO and Digital Marketing
Course Description
Learn the lucid techniques of how to make traffic, escalate awareness in searching engines, and make better ranking besides the vibrant digital marketing through our Diploma in SEO and Digital Marketing course. The contents of the course teach you how to optimize your digital marketing strategies to rank your business on top of the online market. It also guides you how to design page, create webpage name and URLs, insert Meta tag and content, share videos, and many more thing for your digital marketing. Following the above instructions, the course will prepare you well for SEO and Digital marketing to grab the best position for your career.
Who is the course for?
Employees of the business industry and other businessmen who want to learn how to become profitable through Digital Marketing.
People who have an interest in Digital Marketing and how to effectively communicate with their potential clients.
Entry Requirement:
This course is available to all learners, of all academic backgrounds.
Learners should be aged 16 or over to undertake the qualification.
Good understanding of English language, numeracy and ICT are required to attend this course.
Career path
This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry.
SEO Basics
What Is Search Engine Optimization?
01:00:00
Search Engines That Use SEO
01:00:00
Using SEO In Website Text
01:00:00
Using SEO For Google Ads
01:00:00
Using SEO For Article Marketing
01:00:00
Using SEO In Press Releases
00:30:00
Using Longtail Keywords
00:30:00
Using Google To Discover The Best Keywords
00:30:00
SEO For Video Ads
00:30:00
SEO In Photos
00:30:00
Blogging With SEO Marketing
01:00:00
Using A SEO Company
01:00:00
SEO Techniques
Introduction to SEO
00:30:00
Improve Engagement to Improve Rankings
01:00:00
Make Your Existing Pages Longer
00:30:00
Focus on YouTube SEO
00:30:00
Improve Site Speed
00:30:00
Focus on Topics Instead of Keywords
00:30:00
Build Backlinks
00:15:00
Reporting and Analytics
00:30:00
Technical Optimization
00:30:00
Local SEO and Listings
00:30:00
Guest posting
00:30:00
Effective Seo Tools
01:00:00
Digital Marketing
Sales and Marketing
00:30:00
How Internet Marketing Works
01:00:00
How To Make Money With Internet Marketing
01:00:00
What is Affiliate Marketing
00:30:00
Competition in Internet Marketing
00:30:00
Researching in Internet Marketing
01:00:00
Desperate Niches
00:30:00
Profitable Niches
00:30:00
Clickbank
00:30:00
What is Traffic?
00:30:00
Traffic vs. Relevance
00:30:00
Article Marketing
01:00:00
Paid forms of Traffic – 1
01:00:00
Paid forms of Traffic – 2
01:00:00
Search Engine Optimization
00:30:00
Search Engine Optimization 2
00:30:00
Best SEO Practice
02:00:00
Blogs – WordPress
01:00:00
Blogs – WordPress II
03:00:00
Email Marketing I
00:30:00
Email Marketing II
01:00:00
Internet Marketing Strategy I
01:00:00
Your own website vs free options online I
00:30:00
Your own website vs free options online II
01:00:00
Email Marketing
Introduction to Email Marketing
00:30:00
Using Email Marketing Software
00:30:00
Building Email Lists by Quantity
00:30:00
Building Email Lists by Quality
00:30:00
Crafting an Email
01:00:00
Analyzing and Tracking Your Email Marketing Strategy
00:30:00
Facebook Marketing Basics
Introduction to Facebook
00:15:00
Why You Should Care
00:15:00
Setting up a Facebook Page
00:30:00
How to Get More Likes for Your Facebook Page
00:30:00
Facebook Advertising
00:30:00
How Much Does Facebook Advertising Cost?
00:30:00
Marketing on Facebook
01:00:00
Create a Content Calendar
00:15:00
Understanding Edge Rank & the Art of Engagement
00:15:00
Twitter Marketing
TWITTER FOR BUSINESS
00:15:00
TOP TWITTER TIPS
00:15:00
TWITTER IS
00:15:00
BUSINESS TERMS
00:15:00
WHY USE TWITTER FOR MARKETING
00:15:00
TWITTER MARKETING BASICS
01:00:00
TWITTER METRICS
00:30:00
YOUR BIO
00:15:00
WHEN TO TWEET
00:15:00
BUILDING YOUR COMMUNITY
00:15:00
GENERATING LEADS
00:15:00
REAL-TIME TWITTER MARKETING
00:15:00
ENGAGEMENT
00:15:00
TWETIQUETTE (TWEETING ETIQUETTE)
00:15:00
Pinterest Social Marketing
Introduction
00:30:00
How to Use Pinterest
01:00:00
How to Win the Hearts of the Target Audience on Pinterest
01:00:00
Understanding Pinterest Etiquette
00:30:00
Marketing Strategies to Build Your Brand and Your Followers
02:00:00
Monetizing Pinterest through Market Hunting
01:00:00
Pinterest Tools to Use in Your Marketing Arsenal
00:15:00
Conclusion
00:15:00
Google Adwords
Benefits of online advertising and AdWords
00:30:00
Choosing a campaign type
00:30:00
Measure your results
00:30:00
Blogging
Introduction
01:00:00
The Anatomy Of A Profitable Blog
02:00:00
Quick & Easy Optimization
00:30:00
Extending Your Blog’s Functionality
00:15:00
Turbocharged Profit Strategies
01:00:00
Mock Exam
Mock Exam- Diploma in SEO and Digital Marketing
00:30:00
Final Exam
Final Exam- Diploma in SEO and Digital Marketing
00:30:00