Facebook Advertising Certificate

Facebook Advertising Certificate

Learning about Facebook Ads is absolutely essential to anyone involved with online and social media marketing. Whether you’re looking to market your own brand more effectively, improve your skills in your job or become a Facebook ad expert, this course covers everything you need.

This course provides a comprehensive guide to Facebook advertising, including how to select your objectives, target your audience and practically create effective Facebook ads.

From how to format, place, test and track your ads, to practical campaign examples, this course covers everything you need to know about every element of Facebook advertising.

You Will Learn

• How to choose your ad objectives and target your audience
• The different types of Facebook ads and how to create them
• How to test and track your ads for maximum efficacy
• Placing your ads in the correct formats and on the right platforms
• How to create practical and effective Facebook ad campaigns

Benefits of Taking this Course

• You will increase customer traffic through effective messaging
• You will vastly improve the reach of the brand you are responsible for
• You will ensure that your social media campaigns reach your target market
• You will be able to expand your skill set to include Facebook marketing
• You will learn how to implement the most effective Facebook ad campaigns

Course Modules/Lessons

Module 01: Getting Started
 
Module 02: Creating Your Facebook Ad
 
Module 03: Experimenting, Testing and Tracking
 
Module 04: Ad Placements and Campaigns