COURSE OVERVIEW
WHAT WILL I LEARN?
• Learn how use the LinkedIn interface
• Ability to learn how to update your LinkedIn profile
• Learn how to use LinkedIn as an effective marketing tool
• Ability to use LinkedIn to promote your business to others successfully
• Understand how to add and remove applications
• Learn to understand how LinkedIn is used today
Would you like to gain a well-recognised qualification which will demonstrate an excellent level of skill and knowledge in your chosen subject? Look no further than this LinkedIn course!
Whether you’re someone who already works in marketing, or you are a beginner, this LinkedIn course will enable you to get up to speed with using LinkedIn to attract and retain new customers for your business. This course would be very beneficial for business owners, those who aspire to manage a business, or those hoping to work in the dynamic world of marketing. This outstanding LinkedIn course will guide you through the procedure of using LinkedIn as a marketing tool, like setting up a basic account settings, updating your public profile, and advertising on LinkedIn. Whether you’re someone who hopes to generate new custom for your existing business, or you want to enhance your marketing job search, this course is for you.
Social Media is the new word of mouth and has replaced traditional communication mediums in recent years. Most people are only scratching the surface on the interesting things they can do with these social media websites.
Learning with Global Edulink has many advantages. The course material is delivered straight to you, and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand.
This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months). An effective support service and study materials will build your confidence to secure your qualification.
Course Objectives
Learn how use the LinkedIn interface
Learn to update your LinkedIn profile
Learn how to add and remove applications
Understand how LinkedIn is used today
Course Description
This online training course is comprehensive and designed to cover the topics listed under the curriculum.
Entry requirements
Learners should be age 16 or over, and must have a basic understanding of Maths, English, and ICT.
Method of assessment
At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.
Certification
Successful learners will be awarded a Certificate in LinkedIn Essentials.
Progression and career path
This certificate will improve your candidature for a number of job positions in the marketing industry. You can also use this certificate as a proof of your expertise and eligibility for the job promotions or salary increments provided by your organisation. Below mentioned are some of the jobs this certificate will help you in, Digital Marketing Specialist (average UK salary according to payscale.com: £31,992)
Marketing Analyst (average UK salary according to payscale.com: £26,717)
Online Marketing Manager (average UK salary according to payscale.com: £34,840)
Marketing Consultant (average UK salary according to payscale.com: £30,561)
COURSE CURRICULUM
1: Introduction to LinkedIn
2: Overview of the Interface and Settings
3: Open Link Settings
4: LinkedIn Groups
5: Adding and Removing Applications
6: Basic Account Settings
7: Updating Your Public Profile
8: LinkedIn Connections Groups and Pages
9: LinkedIn Channels and Today
10: Advertising on LinkedIn