Marketing

Level 4 Diploma in Marketing (Endorsed Course)

Overview
Business Marketing field holds the huge potential because all the organisation needs marketing professional in one position or another. This Marketing course is online based Level 4 Diploma in Marketing, which is endorsed by Training Qualification UK, an award winning awarding body of UK. You will get endorsed certificate of achievement from TQUK or you can get the certificate of completion from ILC.

Marketing is not only about advertising or selling the products. Marketing is a broad concept which incorporates various steps from knowing customers demand, product development to its pricing and sale.

Marketing - Level 4 Diploma in Business Marketing is the most effective course for starting your career as a marketing manager or assistant. Inspire London College’s Business Marketing Course has been developed carefully to provide the candidates the best theoretical and practical knowledge about the marketing disciplines.

The course starts from the very basic concepts and theories of marketing and introduces the learners with different aspects of Business marketing, market segmentation, targeting and marketing mix. The aim of the course is to develop the marketing professionals who are able to contribute effectively in marketing processes of the organisations.

The course also targets fresh graduates who want to start their profession life and want to establish a promising career in marketing. This course offers a comprehensive theoretical as well as the practical approach for understanding the marketing in today’s business environment.

Distance Learning with Inspire London College:

Inspire London College’s team of friendly course advisors, and an online tutor will be there for your assistance.

After enrolling in this course, you will get access to our Virtual Learning Environment (VLE) / Moodle within 24 hours, and all the study materials and assessments will be available via VLE/Moodle.

Online Tutor will be available throughout your distance learning course to give you help with specific issues, and help you through difficult topics via email within 24 hours. The Tutor will also provide you with feedback on your assignments via Moodle/VLE.

Course Benefits

The following is included for online study with Inspire London College

Course material includes all the essential learning material such as lecture notes, Assessments, Quizzes (if require) in PDF, Microsoft Word, Excel, PowerPoint format and other useful study links.
Assessment resources accessible through our Moodle VLE 24/7.
A professional one-to-one tutor to provide all-inclusive assistance throughout the course via email.
Flexible online learning process without any deadlines.
Upon successful completion, students will have the option to receive an Endorsed Certificate or Certificate from ILC.
Marketing Principles - Learning Objectives

After taking this course the learners will be able to;

Understand the marketing theories and concepts
Understand the different type of marketing environments
Develop effective marketing mix strategies
Business Marketing - Course Outline

Level 4 Diploma in Marketing is 90 credits endorsed Course. To achieve a Level 4 Diploma in Marketing learner must have to achieve a minimum of 9 units with 90 Credits.

Mandatory Units

Introduction to Marketing
Consumer Behaviour
The Marketing Environment
Marketing Research
Market Segmentation, Targeting and Positioning
Product Development and Pricing Strategies
Promotion and Distribution
Marketing Planning and Implementation
Brand Development
Assessment

After reading the course material, the learner will have to attempt an assignment(s).
The Assignment Brief containing the different questions will be available on VLE / Moodle. During the completion of the assignment, learner can get unlimited support from online tutor via email.
Learner's assignment(s) will be assessed by Inspire London College’s assessor(s) & IV’s. When an assessment criteria is met, it will be graded as ‘Pass’.
If there is further evidence required, it will be graded as ‘referred’, and your assessor will give feedback as to how you can meet the criteria. You can resubmit an assignment as many times as you need to.
All written report(s) / Assessment(s) are online and are taken either through or after the course; these are included in the course price.

Certification

Upon successful completion of the course, the learner needs to pay for an Endorsed Certificate from awarding organisation or Certificate of Completion from Inspire London College.

Certificate of Completion from Inspire London College (PDF format) = £30

Certificate of Completion from Inspire London College (Hardcopy) = £50 + postage charges £15

Endorsed Certificate from Awarding Body (Hardcopy) = £99 + postage charges £15
Who is this course for?
The course Level 4 Diploma in Marketing targets the marketing professionals who are seeking to enhance their skills and knowledge level for getting a new and better position in the firms from basic.

The passionate learners who want to establish promising careers in marketing can also take this course.
Requirements
There is no formal entry requirement for Marketing course Level 4 Diploma in Marketing. Learners pursuing to enrol for this course should meet the following conditions.

Be age 16 years or above
Solid knowledge of English Language
Working Knowledge of Information Communication Technologies for studying online, i.e. Internet, Microsoft Office
A genuine desire to study and succeed