Rural Marketing (Module #1) – Market Segmentation

Rural Marketing (Module #1) – Market Segmentation

Course Overview

Rural marketing is process of developing, promotion and distribution of goods and services, to cater to the needs and wants of the rural population. Rural marketing is a process through which urban goods and services are promoted and distributed in the rural areas and the rural goods and services are promoted and distributed in urban areas.

Through this course you will learn about basic concepts & phases of rural marketing, rural marketing a conceptual framework, rural market introduction and segmentation, etc

Target Customers:

• Sales Managers
• Analysts and entrepreneurs
• Brand Managers

Pre-Requisites:

• 12th pass
• Passion to learn