SEO and Social Media Marketing

SEO and Social Media Marketing

Introduction

SEO is one of the most cost-productive marketing tactics that deliver hundreds of targeted leads per day to your business.

On the contrary, many marketers believe that links to your website via social media accounts do have a significant impact on your rankings. In particular, social media profiles are often seen amongst the top results in search listings.

Description

This SEO and Social Media Marketing course is intended to intensify your knowledge of SEO and explain you the benefits of social media marketing. Learn to compose and implement effective marketing strategies, and receive a detailed overview of how the search engine operated efficiently. Moreover, you will discover marketing techniques by using different social media platforms and connect with your customers in the right place and at the right time.

Course design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

• Video lessons
• Online study materials
• Mock exams
• Multiple-choice assessment

How is the course assessed?

To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.

Will I receive a certificate of completion?

Upon successful completion you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.

Why study this course

Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.

The SEO and Social Media Marketing is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

COURSE CURRICULUM

• SEO Basics
• SEO Techniques
• Google Adwords
• The Rise of Social Media
• Creating the Social Media Policy
• Launching Successful Campaigns
• Mock Exam
• Final Exam