Social Media Digital Marketing

Social Media Digital Marketing
 
DURATION
05:41:57

Description

The objective of this course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools, and apps.

In this course we are going to take a deep dive into how to generate ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms (emails, blogging, video and making them all work together without investing a lot of time).

You will learn to setup your business Facebook page, use Facebook groups to generate leads and live video topics. We take a step by step look at setting up each part of your page to its max. to attract your ideal customer/client and get them to follow you and eventually do business with you.

Do not worry if you do not have anything in place as of yet, this course is a great start for beginners and will get you up to speed in no time

Who this course is for:

• Anyone that is interested in learning how to market themselves with Social Media, or, anyone who is looking to increase their skills in Digital Marketing

Basic knowledge

• There are no prerequisites or previous knowledge needed for in order to take this course

What will you learn

• You will learn how to use Social Media to successfully market yourself and/or your business, using a variety of techniques and resources

Course Curriculum

Online Lead Generation

• Intro to Social Media Digital Marketing
• Online Lead Generation Part1
• Online Lead Generation Part2
• Lead Examples
• Live Streaming Video for Leads
• Lead Generation
• Using Your Customers
• Be Ready

Facebook, LinkedIn, and YouTube 101

• Create a Facebook Business Page
• Facebook Setup
• Marketing in Facebook Groups
• Messenger Bots
• More on Messenger
• Facebook Video using InShot
• Repurposing
• Setting up a LinkedIn Profile
• Benefits of YouTube

List Building & Email Marketing

• Email List Part1
• Email List Part2
• MailChimp Part1
• MailChimp Part2
• Email Content Ideas
• Email Summary

Creating Social Media Content and Marketing Materials with Canva and other Apps

• Canva Image Creation
• Making a video with your phone
• InShot Video
• Purpose Video Marketing
• Transcribing Video
• Word Swag
• Ripl
• Instagram Part1
• Instagram Part2
• Instagram Part3

Sales Funnels

• Click Funnel Part1
• Click Funnel Part2
• Funnel Building Part1
• Funnel Building Part2

Apps & Tools Review

• Social Media Apps
• Podcasting
• Customer Value Letter
• Tips and Tricks
• Fiverr
• Outro